Rules for wine show medals to extend to packaging and promotions

The Winemakers’ Federation of Australia has announced tighter rules on the use and display of wine show medals.

The changes follow a review over recent months into the existing Code of Practice for the Display of Awards.

Federation Strategy & International Affairs General Manager Tony Battaglene said tightening the code would be of particular interest to national, state and regional show organisations around the country as well as winemakers, retailers and consumers.

"We have been reviewing the code over recent months and particularly how it applies to not just bottles but packaging more generally, and how medals are used in marketing wines and the companies behind them," Mr Battaglene said.

"While gold, silver and bronze discs may for example form part of a logo or brand, the code is now very clear that they should not be used to give the impression that a particular wine or winery has won an award when they have not," he said.

"Also, new rules are coming in that we are not just talking about the vessel or bottle that a wine comes in but we have broadened the scope to deliberately include packaging and marketing materials.

"Including packaging and marketing in the code and specifying that wines found to be in breach of the rules may be ineligible to enter wine shows are all geared to protect the integrity of legitimate wine show medals that have been judged and awarded on merit.

"The code acts as guidelines to assist wine shows administer their prizes and, thanks to the new rules, any company found to be in breach may find themselves ineligible to compete or even stripped of recognition."

The guidelines were last updated seven years ago. They were originally put in place in 2003 to give wine shows, winemakers and consumers some ground-rules to follow;

Code of Practice for the Display of Awards

The review was conducted by the Federation and the Australian Society of Viticulture and Oenology.

Export Council of Australia Launches Online Free Trade Agreement Tool

The Export Council of Australia (ECA) with Partners, ANZ, and content providers, Hunt & Hunt Lawyers, have today launched their FTA Tool, a website for Australian exporters that simplifies the use of the 10 Free Trade Agreements (FTAs) signed between Australia and other nations.

The new "FTA Tool is designed to help Australian exporters navigate the basics of Australia's FTAs quickly and easily.  View the site here.

The FTA Tool also provides:

  • Information on doing international business,
  • Links to a range of resources,
  • Handy video tutorials on a variety of topics, including the Harmonised Code system and applying for certificates of origin.

The ECA believes that making FTAs accessible to all business, irrespective of size, is a step in the right direction.

While not intended to be a definitive guide, the FTA Tool website provides easy to understand information on the tariffs and non-tariff benefits that apply to a range of goods and services across most industry sectors, focusing on Australia’s primary exports to particular markets.

The FTA Tool will allow you to:

  • Search by FTA for information,
  • Search by country for information,
  • Search by industry for specific information,
  • Search for information that is relevant to services exports,
  • Search for information on the indirect benefits that FTA's provide,
  • Search for top tips on doing business in each country.

The FTA Tool site goes some way towards simplifying FTAs for SMEs and will serve as a gateway to the Department of Foreign Affairs and Trade’s proposed FTA Dashboard, slated for development later this year.

ANZ Managing Director of Corporate and Commercial Banking Mark Hand said: "Australia’s FTAs provide enormous opportunities not only for our exporters, but also industries requiring international investment. Together with our recently launched $3 billion Trade Lending Pledge and presence in 34 markets, ANZ is committed to supporting businesses realise the potential benefits offered by these agreements."

Now live at, the FTA Tool website promises to be a valuable resource for Australia’s exporters.

For further information please contact Collins Rex at


Review of Wine Industry Award 2010 - Your Input Required

 Industry Stakeholder

Stakeholder update on the Modern Awards Review 2014 and correspondence from Sarah Hills, Business Services Manager, South Australian Wine Industry Association.

Award Review 2014 

Note also a a survey on the proposed variations to the Wine Industry Award 2014.